Through the Glass: Storefront Displays That Stop People in Their Tracks
It’s easy to underestimate the power of a storefront. In a world where foot traffic still matters—where wandering eyes lead to spontaneous purchases—what’s behind that glass pane can mean the difference between someone strolling by and someone walking in. For small business owners, this strip of real estate isn't just a frame for goods; it’s the first and often only shot at grabbing attention, igniting curiosity, and sparking connection. A storefront can speak volumes before a word is ever said. Start
Observe Save for Education Day with a 529 plan
Whether your children are in grade school or high school, they’ll be leaving for college or trade school before you know it. With the cost of education rising, now is the time to prepare for that day. Starting to invest when your child is born is often a great way to build a strong financial future. Even if your children are older, you can still make progress and potentially reap tax benefits by contributing to a 529 education savings plan. Contributions are made with after-tax dollars, accumulate with
What comes after, ‘I do?’
Marriage is more than a ceremony — it’s a union of families and finances. When you and your partner are honest with each other about money and financial goals, it can help build trust, leverage your strengths and help pave the way for a financial happily ever after. Since talking about money can be difficult, begin with conversations not so much about money itself but about the things that matter to you. You’ll find these are also your financial priorities and a good way to see if you’re on the same
Be alert for caregiver financial abuse
Do you have a parent or other elderly relative who may soon need a caregiver? If so, be diligent when selecting the right person for the job — because choosing the wrong one could lead to big financial problems. You might find a close family member or friend to serve as caregiver — someone who is honest and trustworthy, with good judgment and strong money management skills. However, in many cases, people hiring caregivers just don’t know how they’ll perform until the caregivers have begun work. A
What Pictures Can Say That Memos Never Will
Corporate communication isn’t always a thrilling read. Emails, decks, Slack messages—most of them blend into a digital fog that employees learn to skim, not absorb. Yet in this era where attention is currency, companies are finding new ways to make their internal messages hit home. Among the most effective of these is visual storytelling—not just a trendy buzzword, but a legitimate strategy that turns abstract ideas into tangible narratives. It doesn’t matter whether the message is about quarterly goals
Financial moves for a growing family
If you’re adding a child to your family, it’s an exciting time, and you have much to anticipate. Of course, this new addition will bring many changes in your life, so you’ll want to be prepared — especially in terms of your finances. What financial moves should you make as you welcome your new child? Here are a few to consider:Estimate expenses — and create a new budget. You will likely have several new expenses associated with a new child, ranging from relatively minor purchases — car seat, stroller,
Winning the Conversation: Customer Engagement That Actually Works for Small Businesses
Small businesses don’t get second chances when it comes to building customer loyalty. Every interaction—every email, every conversation, every moment of contact—has to work a little harder. Unlike national chains with deep advertising pockets and brand inertia, small shops live or die by connection. Which is why understanding how to engage people without overwhelming them is less of a luxury and more of a business imperative. Make the First Move, But Make It Count There’s a thin line between being
From Dream to Reality: How Immigrants Can Start a Business in the U.S.
Starting a business in the U.S. as an immigrant is both an exhilarating and daunting task. You arrive with ideas, ambition, and maybe even a little bit of savings, but the system can feel like a labyrinth of paperwork, legal hurdles, and cultural differences. Still, history is proof that some of the most successful businesses in America were built by immigrants who saw opportunities where others saw roadblocks. If you’re ready to take the plunge, you’ll need more than just a great idea—you’ll need to
Building a High-Performing Team Through Strategic Training
In today’s fast-paced business landscape, the ability to adapt and grow is crucial for any organization aiming to stay ahead. Strategic training investments are not just about enhancing skills; they are about fostering a culture of continuous improvement and innovation. By equipping your team with the right tools and knowledge, you empower them to meet challenges head-on and drive your business forward. This approach not only enhances individual capabilities but also aligns with broader organizational
The CTA, BOI and FinCEN: What Does this Mean for Pinellas Park, FL Businesses?
The Corporate Transparency Act may require certain U.S. companies to disclose beneficial ownership information to FinCEN, aiming to curb financial crimes. While a Texas federal district court’s preliminary injunction puts this requirement on hold, many experts expect that to be overturned. In that event, failure to file could lead to fines of $500 per day, up to a maximum of $10,000, and possible criminal penalties. Read more for details on how this may impact your business in the future. 1.
